Design Director • All-Star Organizer • Eyeglass Connoisseur

Design Director • All-Star Organizer • Eyeglass Connoisseur

L'OREAL PUREOLOGY REBRAND

A full rebrand was conceptualized and executed for Pureology haircare. A color-blocked theme establishes a playful story for each unique product line. Designs include: advertising, video and digital content, packaging, collateral and in-store merchandising.

Art Director: Jordan Korby
Creative Director: Tyler Ochs, Jordan Craddock
Photographer: Ben Hassett
How-to Photographer: Peter Lueders
Video Agency: Gretel

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All NEXXUS DOVE COFFEE H&M BARILLA VERO GUSTO TRESEMMÉ LOVE BEAUTY & PLANET NAUTICA VERA WANG L'OREAL PUREOLOGY REBRAND MAILLE FRAGRANCE DIGITAL COVERGIRL L'OREAL PUREOLOGY KATY PERRY MARC JACOBS DECADENCE PUREOLOGY LOOKBOOK

NEXXUS DOVE COFFEE H&M BARILLA VERO GUSTO TRESEMMÉ LOVE BEAUTY & PLANET NAUTICA VERA WANG L'OREAL PUREOLOGY REBRAND MAILLE FRAGRANCE DIGITAL COVERGIRL L'OREAL PUREOLOGY KATY PERRY MARC JACOBS DECADENCE PUREOLOGY LOOKBOOK