Design Director • All-Star Organizer • Eyeglass Connoisseur
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COVERGIRL

Concept packaging and UX design for Covergirl’s TruBlend Custom Foundation station in their Time’s Square flagship store. Design is anchored in the brands iconic black and white palette with the addition of holographic pops of color to enhance appeal in-store.

Senior Art Director: Jordan Korby
Creative Director: Kristie Gerhart